A groundbreaking walking audio book project that brings to life the Earth's 4.6 billion year story has launched a Heritage Lottery Fund-backed £20,000 crowdfunding appeal – to increase its impact in raising environmental awareness, help train future ecologists and encourage people to look after the planet.
Deep Time Walk is the world's first interactive mobile app of its kind. It allows people to take a 4.6 kilometre walk – anywhere in the world – to learn and experience a detailed, dramatized journey of Earth's Big History, from the planet's formation to the present day.
By walking across Earth's geological timeline – with every metre of the walk representing a million years – the app's users gain a vivid perspective of the planet's immense age. Afterwards, they can learn more and join with others to take positive environmental action.
Innovative technology and the latest geoscience evidence are combined with an entertaining narrative voiced by actors from television programmes and movies including Doctor Who, Sherlock, The Bill, Silent Witness, and Love Actually.
“Deep Time Walk is about creating a sense of awe and wonder. By demonstrating how the Earth is a precious living environment from which all life has emerged – and that all human history has unfolded in the blink of a geological eye – we want to inspire more people to take care of this special place we all call home,” said project leader Geoff Ainscow.
“We now need people's help to take this exciting, cutting edge initiative for environmental awareness to a new level, and every pound given towards our crowdfunding appeal is being matched by the Heritage Lottery Fund up to £10,000.”
Raising £20,000 will enable Deep Time Walk to become a self-sustainable social enterprise – with profits reinvested and used to fund scholarships at Schumacher College, an international centre for nature-based learning located in Dartington, South Devon.